Boosting Campaigns with Capi

Every Transaction Counts: Boosting Campaigns with CAPI

Advertising platforms like Meta Ads, Google Ads and TikTok Ads are powerful tools for growth. But they’re only as good as the data they receive. If key purchase events don’t make it into these platforms, their optimization engines simply can’t …

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KPI Dashboard

The Ultimate KPI Dashboard for DTC Growth Leaders

The Executive Problem: Data Chaos E-commerce leaders deal with a constant reporting challenge. Revenue is tracked in platforms like Shopify or IdoSell, traffic data comes from GA4, and advertising results are split across Google, Meta, and TikTok. Each system shows …

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Love at first sight: Marrying Brand and Performance Campaigns Measurement – Case Study

Brand and Performance Campaigns Measurement – Natu.Care – Case Study

Natu.Care a resourceful startup, understands the critical role that every advertising dollar plays in their success. With limited funds, they cannot afford to gamble on marketing strategies. Instead, they are on a strategic journey to identify the most effective channels and tactics to maximize their return on investment (ROI).

Natu.Care

Natu.Care – Meet Our Client – Growth Study

Natu.Care is a relatively young Polish direct-to-consumer (D2C) brand focused on promoting wellness through high-quality products. Founded in 2022 by Natalia Grajcer, the startup is driven by her personal experiences with health challenges.

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